By Nathan In Barware & Cocktail 30 June 2025 Duration ~ 5 min Impact and Profit: How to Choose Your Cups – The Arcoroc Guide Impact and Profit: How to Choose Your Cups – The Arcoroc Guide for Professionals When we think about optimizing our restaurant, bar, or hotel, we often think about the menu, the service, and the ambiance. But a discreet, underestimated, yet decisive element slips into this equation: the cup. Yes, this simple container can have a real impact on your profitability, your image, and the customer experience. With Arcoroc, we explain why and how to intelligently choose your cups to combine efficiency, style, and profitability. Why the choice of cup is strategic for CHR professionals A small container, a big impact Every drink served is an opportunity to delight, retain, or… disappoint. A good cup showcases your recipes, maintains the ideal temperature, and optimizes the handling for staff. A bad choice? It’s wasteful, results in broken glasses, and a degraded customer experience. The cup: a reflection of your identity In an ultra-competitive world, image matters as much as taste. Your cups speak volumes: are you more of a chic, trendy establishment, or an eco-friendly one? The container speaks as much as the contents! Arcoroc DNA: robustness, design, durability A trusted brand in kitchens around the world With over 60 years of experience in the professional sector, Arcoroc combines innovation, glazing expertise, and professional performance. It’s no wonder it’s the benchmark in over 150 countries. Continuous innovation and new developments to watch out for Every year, Arcoroc rethinks its ranges to better adapt to new uses: on-the-go consumption, takeaway drinks, creative mixology, etc. The new collection includes models with a bold design, resistant to intensive washing and stackable for greater efficiency. The right cup for the right purpose For cocktail and mixology bars The trend is toward signature cocktails, served in cups as original as the recipes themselves. Arcoroc offers models with thick bottoms, a sophisticated grip, and a bold design. For hotels and restaurants Elegance reigns supreme. Clear glasses with clean lines that enhance juices, infused waters, or non-alcoholic cocktails. All with the durability to withstand intensive daily use. For quick service establishments Speed, efficiency, stackability. It’s the winning trio. Arcoroc cups designed to go fast… without ever compromising on quality. Optimizing business with the right cup Less breakage, more margin A cup that breaks less means immediate savings. Arcoroc’s tempered models offer up to 5 times more resistance than traditional glasses. An investment that quickly pays for itself. Smoother and faster service Well-designed cups also mean fewer errors, fewer spills, and less wasted time. A stable base and intuitive ergonomics make your teams more efficient. New Arcoroc collection to discover The Outline collection modernizes the timeless aesthetic of structured, thick-bottomed tumblers… The Conique collection… their simple and timeless flared shape blends with any style of establishment… Finally, the Starline collection is a must-have for bars and restaurants. Its vertical lines and square base give it a modern and highly appreciated look… Managing your inventory well: how many glasses per pallet? Think in volume to get more bang for your buck A well-filled pallet means optimized storage and reduced transportation costs. Adapt the order according to your activity No need to overstock! Thanks to Arcoroc recommendations, you can adjust your order volume based on your traffic and your drinks menu. Arcoroc expert advice for choosing the right one Analyzing your map and service flow A café that makes 300 long coffees a day doesn’t have the same needs as a mojito bar. An Arcoroc expert can help you define the perfect range based on your actual needs. Some common mistakes to avoid Choosing an aesthetically pleasing but unstable model Underestimating the required strength Ignoring storage or washing constraints The right cup, an unexpected business lever In short, the cup isn’t just a detail. It’s a strategic tool that influences profitability, service quality, and even your brand image. With the Arcoroc range, you have the tools to transform this small object into a growth driver. What if this were your next competitive advantage? FAQs 1. Why invest in professional cups when cheaper options exist? Because in the long run, breakage costs more than the initial investment. Arcoroc cups are built to last. 2. Can I order cups with my logo? Yes! Arcoroc offers a customization service for hospitality professionals. Visit www.arc-online.pro and scroll down to the “Contact Us” section. 3. What’s the minimum quantity to order a pallet? It depends on the model. Each product sheet shows the number of glasses per pallet to help you adjust your order. 4. How do I know which cups are right for my business? An Arcoroc advisor can analyze your menu, flows, and constraints to help you choose the best option.
